SKUwright | a checkmark shaped like a sail over water

SKUwright

catalog content, done right

Your product pages were built from raw supplier data feeds and it shows. SKUwright turns messy catalogs into clean, converting pages that actually describe what you sell!

What we do

Three ways to fix a catalog

01

Catalog cleanup

Standardized product titles, SEO meta titles and descriptions, and rewritten product copy, delivered as an import-ready spreadsheet for your platform.

02

Full rollout

The whole catalog, prioritized by your best-selling categories, plus intro copy for every category page: prime SEO real estate most sites leave empty.

03

Monthly retainer

New-product content written as SKUs are added, ongoing data cleanup, and promotional email copy. A content department for less than a hire.

Who's behind it

A merchandiser, not an agency

SKUwright is run by a career e-commerce merchandiser and copywriter with a decade spent maintaining and writing content for a national online retailer's catalog of thousands of SKUs. Clean titles, accurate specs, and copy written for the person actually buying.

No software to adopt, no staff time to commit. You send a catalog export; you get back finished pages.

Nicholas WedykeOwner, SKUwright LLC

Got a messy catalog?

Send a sample of your product data and get the first ten SKUs back finished. Judge the rest from there.

hello@skuwright.com

Prefer a conversation first? Email a good time to talk.